The brand derives from (Carbon) the core anatomical foundation of diamonds and (Hyde) their imaginary world of leather ­­- alluding to a more raw and edgy approach to wearing fine jewelry. All Carbon & Hyde jewelry is crafted from 14 karat gold and diamonds in their Downtown, Los Angeles jewelry shop. 

Admiring relics and custom designs from their mother’s jewelry box, the sisters share a little bit of their family history with each of their collections. Every new collection evolves from an idea, system, or design born from an heirloom and interpreted into a modern jewelry story. Though the creative duo began designing pieces in their father's shop at a young age, the motivation to launch their own jewelry line came after a few years of working in the New York fashion industry, which infused a fast-paced growth to their business. Their contrasting personalities create an aesthetic relatable to every type of woman – whether modern, feminine, or edgy. The California natives learned a passion for jewelry design from their mother, and the knowledge of diamonds and the jewelry business from their father, who opened the family-owned manufacturing house over 30 years ago. 

Their collections have decorated several high-end boutiques throughout Los Angeles including Ron Herman, Roseark and Broken English, and is also available in boutiques across New York, San Francisco, Miami, and Toronto. Carbon & Hyde jewelry is worn and loved by their large celebrity customer base including Taylor Swift, Sofia Richie, Jessica Alba, Miranda Kerr, Jennifer Aniston, and Khloe Kardashian.